Responsive, mobile-first site design

Makahū‘ena Estates

Prime real estate requires prime selling tools

Makahū‘ena Estates Website Screen Capture
client:

The Sirois Group

website:
https://poipuoceanfront.com/
project scope:

New site build including design, development, and hosting upgrades

description:

Poipuoceanfront.com is a bespoke website designed to showcase 10 oceanfront building lots in the exclusive Makahū‘ena Estates community on the island of Kaua'i. Unlike traditional real estate websites, this platform serves primarily as a marketing vehicle specifically tailored to highlight the unique features and opportunities associated with these premium properties.

Unlike typical real estate websites that feature a wide range of properties, our challenge was to design a platform that effectively showcased only 10 exclusive oceanfront building lots. The website needed to captivate potential buyers and convey the exceptional value and allure of each lot.

With a primary emphasis on marketing rather than property search functionality, the website required a strategic approach to content presentation and user engagement. We needed to create a compelling narrative that resonated with potential buyers and showcased the lifestyle and investment opportunities offered by Makahū‘ena Estates.

Given the premium nature of the properties being showcased, it was imperative to create a visually stunning website that effectively showcased the natural beauty and unique characteristics of each oceanfront building lot. High-quality imagery and immersive visual elements were essential to capturing the attention and interest of visitors. Moreover, the website complies with all relevant regulatory requirements, including data protection regulations such as GDPR or CCPA, and provides transparent terms of service and privacy policies.

Poipuoceanfront.com exemplifies the power of strategic website design and content marketing in showcasing exclusive real estate offerings. By leveraging immersive visuals, compelling storytelling, and strategic engagement features, the website serves as a powerful marketing tool for promoting the exceptional beauty and investment potential of Makahū‘ena Estates' oceanfront building lots. As developers, we take pride in creating innovative solutions that not only meet but exceed the marketing objectives of our clients, driving tangible results and creating memorable experiences for users.

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  • Real Estate Standards Organization
  • Internet Data Exchange
  • WordPress
  • Expression Engine
  • PHP
  • Javascript
  • JQuery
  • MySQL
  • SASS
  • Google Workspace